Brunch App
UX + UIA community-inspired app connecting locals with residential casual dining experiences, supporting local talent and growing the community.
With London having new openings almost weekly, mixed in with too much or not enough information online/offline, proved too much effort, no time to sift through, making it difficult to stay informed and up to date.
The app is intend to minimise this, making it simple to choose a local brunch spot and hope to encourage exploration of other boroughs.
A short survey was conducted to see if there was a need for the application. Personas were then created to help define the main audience.
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Wireframes were then sketched up to kick off the journeys.
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With the intention of being updated bi-monthly with new content and app updates, the purpose of the app was to also create a community and a brunch ethos.
Updated bi-monthly with editorial features, new listings and map updates. Content will include interviews of chefs, baristas, staff and locations where the food is sourced.
Curated articles will be written based on the brunch/hygge ethos, inspiring and creating a lifestyle.