Linh Ly



User Interface
Digital Design
Brand Expression
Design Research
Digital Art Direction

UX

Linh Ly



London based digital designer with over 10 year’s experience working within agencies and in-house.

Early days started as a digital creative at a marketing agency offering me a strong understanding of art direction and brand across various touchpoints.

A critical thinker, adaptable and innovative, I enjoy collaborating with like-minded people solving everyday problems with the business goals in mind. From conceptualising through to delivery, I am able to translate the brief, adhere to brand guidelines and enhance the brand expression within the digital space.

Predominantly UI led, I have worked with some amazing people that have exposed me to research methods, taught me UX thinking and have learnt ways of working within products teams and engineers. From this, I am confident enough to rollout user-flows and journeys with interaction examples whilst fleshing out the UI. 

Latest gig has been working at Tesco as UI Product Designer, promoting their in-store features through the Tesco Groceries app. 

Agencies include: 
Splendid Unlimited, Foolproof, Bernadette (VCCP), Sharp End, Phantom, Positive and Elvis Communications 

In-house include:
Tesco, John Lewis, Chambers & Partners and Equals Money. 

Please reach out if you’d like to see more work and how we can collaborate.